Carrollton Dermatology Associates
Dr. Thomas H. Lamb, MD.
Brighter Image, Inc.
RA-Lin and Associates
North Georgia Turf, Inc.
For a number of years now, there has been a trend that has seen many families and households ditching traditional landline phones strictly to use mobile devices only. Many business owners are also wondering if this is the way to go in the corporate environment too? One alternative solution many are looking at is VoIP.
This, combined with the fact that many employees are increasingly adopting mobile devices, means that it is certainly tempting to make the switch away from traditional landline systems. However, this might not necessarily be the best idea for your business.
You need these to work flawlessly and seamlessly together so that you are reachable when your clients need to contact you, with minimal downtime and dropped calls. While mobile devices and networks do offer generally large percentages of uptime and reliability, there are still issues with dropped calls and less-than-clear communications. This can pose a real issue for employees who rely on phones.
Beyond this, it can be tricky to manage mobile devices in the company, as these devices are quickly becoming prime targets for thieves and hackers. This means an increased security risk for your company, especially if you don't have systems in place to efficiently manage these devices. Ultimately, a full mobile system integrated at this time could lead to increased costs, if not set up and handled in the right way, despite the perceived lower costs initially.
Secondly, they really do enable teams to be more mobile within the office. For example, if you have employees talking with customers, they can quickly check the status of a product or service on a mobile device instead of having to find a phone and call someone.
Essentially, in a few years, mobile systems will be powerful and reliable enough to fully replace existing systems, but for now, it is best to stick with VoIP or landlines in the office with mobile devices playing more of a support role.
If you are looking to learn more about communication systems in your office, contact us today to see how our services can help.
Is your business secure from the latest malware and security threats? The truth of the matter is that there is always a chance that your business and systems can be attacked and breached by a variety of security threats. One of the more common threats of last year was a nasty piece of ransomware called Cryptolocker. While the first version has largely been dealt with, there is news that a new version of this - called CryptoWall - which has surfaced.
When this malware surfaced last year, many users were understandably more than a little worried and took strong precautions to ensure they did not get infected. Despite these efforts, it really didn't go away until earlier this year, when security experts introduced a number of online portals that can un-encrypt files affected by Cryptolocker, essentially neutralizing the threat, until now that is. A recently updated version is threatening users once again.
With CryptoWall, the transmission and infection methods remain the same as they did with the first version: It is most commonly found in zipped folders and PDF files sent over email. Most emails with the malware are disguised as invoices, bills, complaints, and other business messages that we are likely to open.
The developers did however make some "improvements" to the malware that make it more difficult to deal with for most users. These changes include:
If you are looking to learn more about CryptoWall malware and how to boost your security and protect your data and systems, then we could you your first line of tech defence.
Communication is a vital part of business. While customers certainly appreciate digital systems like email and chat, there are times when simply talking to someone is preferable. Because of this, and the fact that many businesses will always have customers who prefer to talk, most businesses do need a phone system. The question is: How do you find the right one for your business?
The key here is to develop a list of features that your business will need before looking for a new phone system. This will make it easier to find one that fits your needs.
Earlier this summer, Facebook announced a fairly large change to the rules surrounding their popular Like feature and how business with Facebook Pages are using it limit access to certain information - a practice called Like-gating. If your business has a Facebook Page, you should be paying attention to this update which came into effect on November 5, 2014. Here is an overview of Facebook's change to the way Likes now work.
Facebook considered this an unfair practice, largely because it essentially defeats the purpose of a Facebook Page - which is to provide all Facebook users with equal access to business information and content. So, in August of this year, they announced that Like-gating would no longer be allowed as of November 5, 2014. This is being enforced through Facebook's recent update to the Graph algorithm which ranks Facebook Pages and other content in search results.
Companies that have been using this method to limit access to content and campaigns on Facebook will now likely see a negative drop in overall Page ranking - where you show up in search results. If this applies to you and you want to avoid this there are three things you should do as soon as possible:
Essentially, you want to ensure that all content on your Facebook Page, and all marketing campaigns that use Facebook, are open to all users, not just the ones who have clicked Like on your Page.
The reason for this is largely because of the way many business use Facebook - to run campaigns that gather information while offering a benefit to followers. Think of contests that give something away. Before, some businesses required that users Liked the content in order to gain entry to the campaign. Now that this is not possible you could try implementing gates such as a form that needs to be filled out in order to enter.
This method, often referred to as action-gating (requiring someone to take an action before being allowed to access content) is still fine to use, largely because it doesn't force users into taking an action, it is up to them whether they want to say fill out a form to enter a contest or not. Beyond that, the idea of filling out a form to enter a contest to gain access to information has been a standard business practice since long before Facebook.
By action-gating some content and contests or promotions, you should also be able to limit spammers, and increase the overall quality of data you gather, and of your followers.
Companies that have been following this method of gaining Likes have found that simply asking people for a Like won't necessarily work. Instead, you should try to include some benefits or reasons as to why users should click Like. For example, creating a badge that goes onto Facebook campaigns that says "Like us for updates, new contests, great freebies, etc." will likely see more interaction.
Similarly, putting a suggestion at the end of emails and forms on your website has also proven to work well. The key here is if you provide your followers with value and a reason to Like your page, they generally will. With some creative thinking and a different strategy you may find that overall interaction with your Page increases beyond what it would have done with a Like-gate approach.
If you are looking to learn more about this change, and how it can affect your company, contact us today.
IT is in a near constant state of evolution, largely because of the sheer number of technology-based systems and products released on a weekly basis. This fast-paced development has led to the creation of three major IT areas. It is essential that companies invest in these three areas if they want their business to succeed.
One of the best ways businesses can get the most out of commodity IT is to first identify which systems the business relies on. From here, you can look to see if improvements can be made that will reduce overall expenses and increase productivity. Regardless of what you do with commodity IT, all changes and improvements should be operations-oriented; making jobs easier.
With this form of IT you want to invest in systems that increase the value you offer customers and employees, while increasing your bottom line.
Companies able to incorporate new technology will often find that they have somewhat of a first mover advantage, and if leveraged correctly you could see increased profits and customer retention.
How do you do this? That's where a company like us comes in. As your IT partner, we can help ensure that your systems are managed effectively, costs are minimized, and we can even go so far as to help you find and implement new systems. Contact us today to see how our solutions can help maximize your IT investments.
When it comes to running a business, you likely thrive on customer and employee interaction. If your customers aren't active, or employees are struggling to interact with each other and customers, you could be facing a downward spiral. One way companies try and reverse this stagnation, while simultaneously gaining important and useful data, is through gamification.
By implementing game elements into areas like marketing or training, you can drive engagement, while also collecting better data, primarily because most people will be more willing to provide relevant information when they are invested in a game.
When it comes to implementing these elements into business processes, many companies tend to focus on either customer gamification or employee gamification.
Many businesses have been successful in implementing this game characteristic into social media, where people who interact gain levels and therefore access to such benefits as discounts. Businesses implementing customer-oriented gamification often see both increased engagement and better data flowing into the organization. In fact, many businesses have found that the data implemented through these elements has been useful in decision-making and overall business intelligence efforts.
As with customer gamification, employee gamification can be a great source of data. For example, by tracking where employees are, and their results, you can quickly see weak spots or places where help may be needed. Essentially, more data means the ability to make better decisions.
If you find that gamification, or elements of it, won't benefit your business program, then it's best not to implement it for the sake of it.
One of the biggest business technology trends of the past half decade or more is the increasing amount of business that is conducted online. These days, many businesses have integrated online solutions into daily operations and have reaped the benefits. The downside to this is the on-going threat to online security. With an ever-increasing number of online attacks, it is important that you take steps to ensure that you remain secure. Here are five tips on how to maintain security while working on, or browsing, the net.
By utilizing this safety feature, you can further increase the security of your accounts, largely because the chances of someone getting their hands on both the generated code and your password are slim.
Some sites don't use a code and instead ask a question that needs to be answered every time you log in. If this is the case, make the question something that is difficult for a hacker to guess. For example, use your address from 10 years ago instead of your current address.
It is a good idea to audit what information you have online. This includes looking at the contact and personal information you have on social media profiles, account information, etc. Ideally, if it is not necessary information, then it shouldn't be shared. As for social media profiles, make sure only the absolute basic personal information is online and limit who can see this information.
If you are going to share information online, be sure to limit the potentially sensitive information that you post, especially if the content is shared with the public.
Most experts recommend at least once every three months, but if there is a breach where your account information may have been leaked then naturally change your passwords straightaway.
To ensure maximum security, you should use a different password for each account, and keep these as separate as possible.
If you are looking to learn more about how we can help your business be secure online, contact us today.
Follow any tech blog for a couple of months and it quickly becomes apparent that there are new devices, systems, and hardware introduced on a near daily basis. Because of this, it can be tempting to feel pressure to rush out and upgrade your hardware on a regular basis. As a small business this can be prohibitively expensive. The problem is, how do you really know when it's time to upgrade your systems? Here are five tips that could help.
Luckily, for many newer pieces of hardware and systems, replacements are easy to come by. But, if something breaks and you are having trouble finding replacement parts then it might be a good idea to consider upgrading. The reason for this is because parts that are more difficult to find are usually going to cost more when you can actually find them. While this may be ok for one system, if you have more than one system using the same components there is a good chance that these will also need to be replaced, leading to increased costs.
When you have this quote, look at the price of replacement components. If it's more affordable to replace, then this is usually a better option. Of course, you are going to want to ensure that any replacement parts are actually compatible with your system, so before you go purchasing be sure to ask check with your IT partner.
While these may be working like a charm now, they will eventually break. When this happens, you will see higher repair costs when compared with new technology. Beyond replacement costs is the fact that many manufacturers and software developers have stopped supporting older systems. This means that should an error occur, you will not necessarily be able to get support from the company who made the hardware. This can lead to repair delays and lost productivity.
Now, not every "old" system will need to be replaced right away. What we recommend is talking to an IT partner like us. We can help you determine if your older systems do actually need to be replaced, and suggest affordable alternatives.
If your systems don't meet these minimum requirements, then the software won't work. Should they meet them, but just barely, the software will work but there is a good chance that it won't work as well as it could do. Should you not meet the requirements, you will need to upgrade your hardware.
Looking to upgrade, or for some advice on how you can keep your systems working? Contact us today to learn more about our services and how we can help.
When it comes to business continuity plans, many companies need technology in order to support their plan and systems such as backups and recovery. While this technology may be in place to support current continuity needs, there will come a time when this needs to be upgraded. The issue is how to know when an upgrade is really necessary? Here are five tips that can help you determine this.
Beyond this, it is a good idea to implement systems that can be switched from one location to another quickly and easily. A good example of this is implementing cloud storage and backup which can be recovered to other systems with minimal fuss.
Technology that increases the resilience of your systems and continuity plans is worth implementing.
Technology or systems that enhance data protection and availability over your existing systems are worth including in an upgrade, so that you can benefit from data being available when you need it most.
A system that makes the auditing and development of plans easier may be worth including in an update.
It is important however to not integrate technology simply to save money. You should aim for solutions that are affordable, but that will also offer these worthwhile benefits and more.
We recommend talking to us to find out how we can help you find the services and technology your business needs to ensure your business continuity is not only working but will also deliver when you need it.
At the end of September, Microsoft held their now annual Windows event, where they announced the next big version of Windows - Windows 10. While it seems a little odd that they are skipping 9 completely, from what we can see, 10 is shaping up to be the best version of Windows to date. Here is a brief overview of what you can expect from the latest version of Windows.
With Windows 10, Microsoft has noted that the OS has been designed to run across all systems. This means that different devices will likely have slightly different interaction experiences but the underlying system will be the same. For example, there will be one way to write programs for all devices, one app store, and updates will be applied to all versions of the same app, on all devices, at the same time.
Windows 10 welcomes it back! As with older versions of Windows, the Start menu will be at the bottom-left of the screen, and pressing it will bring up the familiar menu of programs and options. Only now, the old Tile-based layout has also been merged into this section. Think of the traditional Start menu bar, but with a mini-tile based section to the right that will be customizable.
When apps open you will see the familiar taskbar, along with the maximize, minimize and close buttons. This will make it much easier to work in multiple programs at the same time.
Each desktop can display different icons and layouts, but all desktops will have access to the programs installed for that user. Essentially, this will make it easier for business users who also use their devices for personal use or those who need to switch roles at work.
The company has noted that this current version is really for tech experts to install on secondary computers and test, so business users will have to wait! At the time of this article there has been no actual release date set for Windows 10, but you can probably expect it sometime in early 2015. Microsoft has also been quiet about the price, but rumors are circulating that it will either be free or affordable for users to upgrade to if they already have an older version of Windows installed.
Get ahead of the curve and find out what benefits Windows 10 can bring to your business, by dropping us a line first.