Carrollton Dermatology Associates
Dr. Thomas H. Lamb, MD.
Brighter Image, Inc.
RA-Lin and Associates
North Georgia Turf, Inc.
Businesses are exposed to disasters all the time, including IT system failures, power outages, or even natural disasters. These causes will cripple your business unless you have a business continuity plan (BCP) ready. A good BCP allows your business to continue on running everyday operations seamlessly. It makes sure that you can service your customers in a satisfactory manner, even when you’re facing technical issues. Therefore it’s very important to come up with a continuity plan, if you don’t already have one.
Relevant factors such as your business’s resources, location, suppliers, customers, and employees must be carefully analyzed before a business continuity plan can be formed. It is also necessary to test the plan and check whether it’s working or not. Here are some proven methods to test your continuity plan’s efficiency.
Having a business continuity plan is good, but testing it regularly is equally important. Contact us today and see how we can help you cope with unexpected disasters.
Wearable technology is here to stay - there’s no denying that. Whether it’s Google Glass, watches that monitor heart rate, or jewelry that alerts you to incoming calls and text messages, there is a growing trend for high-tech clothing and accessories, and it represents a growing market. These are the sort of gadgets that can bring innovative technology to your very person, and therefore boost day-to-day productivity in life and business like never before. But since the apparent flop of Google Glass, it seems increasingly likely that Apple’s move to bring its Watch product to market will take time to catch on. Here’s why you might want to hold off jumping on the Apple Watch bandwagon just yet.
And while Apple claims its Watch will hold out on you for between three and four days when in one of two standby modes, in truth there’s no way those modes are going to get much use when you’re playing with your brand new toy. In fact, experts believe that with moderate to heavy use you could expect it to begin powering down after just two and a half hours. That’s not much help if you are hoping to use it as a more convenient replacement for your smartphone. Though Apple is rumored to be mulling over a more powerful battery, that will likely be released at some point in the future - in the meantime, less than perfect battery life will be off-putting to potential Watch users.
And yet Apple Watch appears to have burned itself on two fronts because, while its apps have failed to impress critics, the distinctive Apple design goes against the grain of industry efforts to make wearable tech look less tech-y. With watches especially, the aim has been to produce devices that look like their traditional, analog cousins, in order to make it feel more socially acceptable to wear them. Nonetheless, having the latest iPhone release has undoubtedly become a status symbol, and Apple’s refusal to rein in its branding could prove to be a worthwhile gamble and make the Apple Watch even more attractive to consumers.
Of course, Apple will count on its legions of fans to make the Watch a success in spite of whatever shortcomings it might have. Wearable technology is certainly here to stay, and the Apple Watch release is a development for both consumers and businesses to keep a close eye on. Though you might want to hold back on the Apple Watch being the productivity boosting device your company has been longing for, it could yet win its way into our technological hearts - you’ll have to watch this space (excuse the pun).
To learn more about the benefits to your business of wearable technology and other hardware solutions, give us a call today.
You’ve been thinking about signing up for Cloud services. But you’re skeptical, and lingering questions are still bouncing around your mind. Will the Cloud really help my business? Will it increase profits? What is its true value and purpose? If you still have any doubts about this so-called futuristic technology, read on. We’ll clear up what the Cloud is really all about and how it actually benefits your business.
You might say that many businesses sign up for the Cloud because it is touted as a revolutionary technology. And if you’re one of those that has already hopped on the bandwagon, you may actually be among the soon-to-be disappointed.
The reasoning behind this is simple. Businesses who get the most out of the Cloud know which specific problems it will solve for their organization before they even sign up. They know which workflows and tasks can benefit from, and have their efficiency boosted by, Cloud technologies. And they’ve identified how the Cloud can rewire their work processes.
Secondly, if you’re a small business, make sure the IT provider you’re talking to caters to small businesses. If their target customers are large enterprises, you’re likely going to be overpaying for a service that doesn’t align with your business model.
In conclusion, is adapting the Cloud going to instantly start making you money? Likely not. But it will impact your business in other valuable ways for the long run. You’ll have increased flexibility, scalability, improved processes and streamlined workflow. Is all this good for business? Well, what do you think?
To figure out how the Cloud can effectively fit into your business model, contact us today.
Business and technology are increasingly intertwined in today's fast-paced world. What's more, they offer a winning combination to propel your company or organization forward at an incredible pace. That’s why many businesses are now looking into innovations to take their productivity and competitiveness to higher levels. As a business owner, you have to prepare your business to embrace change and adapt accordingly. Here are three modern business intelligence tools that will help your company stay ahead of the game.
The main benefits of 3D printing for businesses are increased productivity and creative, customizable new designs. Product designers can use 3D software to speed up the creation of product prototypes. It also allows for remote cooperation between colleagues, which increases the ability to brainstorm ideas for faster product-development cycles. 3D printing processes are also highly customizable to suit the needs of clients.
Nowadays, businesses require faster innovation, remote access, and better cross-product integration. This is where the enterprise cloud comes in; to deliver cost savings and provide better security to accommodate business growth. You’ll want to adopt the enterprise cloud to gain advantage over your competitors.
If you’re interested in boosting your business performance with BI tools, contact us today and see how we can help.
Have you heard that social media can be used to skyrocket your business to unprecedented heights of success? You probably have; people like to talk. But unfortunately, not a lot of this talk is backed up with practical tips on how to go about it. So if you’re tired of waffling in the social media stratosphere, read on for some smart, focused advice that will breathe new life into your social media efforts.
Undoubtedly, the most important strategy to use in your social media plan is...to have a strategy to begin with. Know how much time you can dedicate to social media, block out the hours to focus on it and don’t waste that time checking out friends’ vacation photos or celebrity twitter feeds.
If you don’t have a strategy, you’re going to waste time posting irrelevant updates that won’t engage with your audience. To help you plan an effective social media strategy, here are three crucial tips to get you off on the right foot.
When you create a new post, you should ask yourself what’s in it for the customer. What do they get from reading it? Seriously, why is someone going to share your post or talk about your business unless it adds value to their life? Think about the posts you share personally. Do they provide value to your friends and family? We’re guessing the answer is yes.
For more tips on how social media can create buzz for your business, contact us today.
Most people over the age of 20 would agree it’s not wise to accept a friend request from a stranger on Facebook. That profile image of a voluptuous vixen in a string bikini, that you swore you just saw in a lipstick commercial, is likely a dude who lives in his parent’s basement with nothing better to do than hack your account. But when it comes to LinkedIn, what’s the right move when a stranger sends you an invite? Here are some of the reasons you might want to accept or reject that LinkedIn invitation.
To go along with this, they may further ask what would happen if that stranger started requesting introductions to valued members of your network? Again, you might find yourself in an awkward situation.
The core philosophy of any LinkedIn invite rejector is that your network should be made up of people you know and trust. Some people see a connection on LinkedIn as an endorsement of that person. If strangers in your network have a bad reputation that you don’t know about, and others see that you’re connected with them, it could be a bad reflection on you.
People with 500+ connections appear powerful, even if most of their connections are with strangers. Seriously, think about it. Who would you be more likely to trust, a person with 70 connections or one with over five hundred?
More connections also mean a higher chance of being found. More and more recruiters are jumping on the LinkedIn bandwagon and, whether you’re looking for freelance work or for a new job, LinkedIn is a great place to be found. The more connections you have, the easier it is for you to appear in search results.
What’s more, a higher connection count can lead to your profile reaching a larger audience. If you have a business, feel like you have something to say or just want to speak your mind in a professional manner (save the posts about your drunken exploits for Facebook), LinkedIn presents an excellent opportunity to get your voice heard. And the more connections you have, the more people you’ll have the opportunity to influence.
But there is middle ground, too. Maybe you don’t connect with just any old stranger (like that guy who works for the Bank of Nigeria), but if there is someone who is a friend of a friend or who works in your field, it might be worth connecting with them. Remember, your friends were once strangers too, so maybe that request from Bill who works at your local hardware store will turn into a blossoming business relationship. You’ll never know if you don’t try.
If you’re looking to learn more about LinkedIn and other social media platforms, contact us today and see how we can help.
Whether we use them for business or pleasure, we all want the confidence that the online services we use to store files, post life updates or check our email are given adequate security protection to safeguard our information. But since high-profile breaches such as the celebrity photo leaks of 2014, the security of Apple platforms has been in the limelight. So it is a welcome move that Apple has extended its two-step authentication feature to the popular FaceTime and iMessage applications.
After the fall-out from the celebrity photo leaks, Apple extended the two-step authentication process (also known as two-step verification) to iCloud, the online storage platform at the center of the scandal. The feature was initially introduced only to the user IDs for access to Apple accounts; the motivation for the launch of that extra security measure was the hacking of a journalist’s data back in 2013. But what is two-step authentication and how does it work to protect your data?
The premise behind two-step authentication, which experts recommend all businesses implement as part of their security strategy, is actually pretty simple. Usernames and passwords are all too easily stolen by malicious parties, whether by phishing emails or a more sophisticated hacking attack. So, rather than typing just your username and password to access your account, the password is teamed up with a four-digit verification code which is newly and uniquely generated each time you attempt to access your account.
The verification code is delivered by text message (meaning that to use the two-step verification feature, you’ll need to have a cellphone to receive the SMS on). As a result, even if a hacker manages to get hold of your password, unless they also have your phone by their side then they won’t be getting into your account. This authentication method is already used by organizations around the world including banks, mobile service providers and other companies who recognize the added layer of security that it brings. And now you can give yourself the same level of protection to ensure that only you can FaceTime your family and send iMessages to your friends.
Fear not, there’s a backup plan to ensure that you can still access your accounts if you happen to forget your password or if something happens to your phone so you can longer receive authentication codes. Apple also provides you with a 14-character recovery key that will get you back in if all else fails. To enable two-step authentication for your FaceTime and iMessage applications, login to your Apple ID account, select Password and Security and then click Get Started under Two-Step Verification.
To find out more about using two-step verification and other security measures to protect your business, contact us today.
It’s Monday morning, you’re the first one into the office as usual. You take your keys out and unlock the door only to find your office in complete disarray. Documents are thrown everywhere, chairs are knocked over and the worst part - all of your computers are gone. To your right, you notice a smashed window and a trail of keyboards and cables. Then it hits you. You’ve been robbed. Situations like this can happen to businesses of all sizes. The question is, are you prepared? Here’s how you can create a business continuity plan that keeps you open and making profits when the unexpected strikes.
Disaster recovery is the restoration of business operations and IT infrastructure after a disaster has already occurred. Business continuity, on the other hand, is focused on maintaining business operations and profits throughout a disaster. While disaster recovery is mainly focused on the slice of time immediately following a disaster (how you replace your equipment and restore IT infrastructure asap), business continuity looks at the bigger picture - the continuity of the company as a whole. It ensures you can run your business and maintain profits during the process of recovering from a catastrophe. It generally includes a disaster recovery plan as part of it.
Here are some other important questions to ask when drafting your business continuity plan:
Need help creating your business continuity plan? Contact us today to see how we can help you stay running and turning profits when disaster hits.
When it comes to social media, most of us have privacy concerns at the forefront of our minds. Who can see what we post? Who owns the photos we upload? It even comes down to wondering what happens to our social media identities when we die. It is part of the reason for the emergence and subsequent popularity of apps like Snapchat, which allow you to send a photo to a friend and at the same time specify when it will self-destruct. Now, a new entrant to the app marketplace is taking things a step further - it wants to protect your privacy by filling Facebook with pictures of cats.
But there is more to it than that: the team behind social messaging app Wickr aren’t looking to post images of our furry friends just for the fun of it. In fact, the feline factor is just one feature of the app, known as the Wickr Timed Feed. Wickr actually promises to offer greater security and privacy controls than similar apps like Snapchat - but whereas Snapchat simply lets you set your images to self-destruct once they have been seen by the recipient, Wickr takes an alternative approach.
As well as allowing only pre-approved friends to see your photos within your Wickr feed, the app lets you share each photo through Facebook and control which of your friends can see it. So where do the cats come in? Well, when you first share to Facebook, no-one will see your photo - instead, they’ll see a decoy image of a funky-looking cat. However, Facebook users then have the option to click through to Wickr and, if they are one of up to 151 people you have pre-approved to have access to your real photo, it will be unlocked and the cat will disappear - at least, until the photo automatically self-destructs 24 hours later, as do images on your feed in the Wickr app itself.
If it all sounds a bit like security overkill, then that’s probably because it is. Sharing Wickr photos to Facebook also sounds a little cumbersome, and even more so the process for unlocking a cat-guarded photo, and this could have an adverse effect on widespread take-up of the feature. But it does address genuine concerns surrounding the far and often uncontrollable reach of images and information we post online. What’s more, it appears to be a way to prevent Facebook from claiming ownership of the photos we upload - as much a concern for professional photographers and companies using Facebook for marketing purposes, as for individuals using the platform to keep in touch with friends. Wickr claims that, because the cat photo is all that will be publicly visible unless the bona fide picture is unlocked, that will be the only thing to which the social network could claim to have ownership or reproduction rights.
Whether it catches on or not, the emergence of apps like Wickr is telling of the growing pressure for the usability of social media networks to be balanced with protection for their users’ privacy. It acts as a reminder to businesses to be aware both of potential issues with usage rights for corporate images shared online, and of the need to keep consumer concerns about data misuse in mind when designing social media marketing strategies.
To learn more about how to effectively put social media to work for your business, get in touch with us today.
You’ve likely heard of virtualization. It’s the ability to move both hardware and software out of your office to a vendor offsite - therefore freeing up office space and cutting costs. This likely sounds like a dream come true for small businesses, whose overheads need to be kept to a minimum. But with the ability to virtualize almost everything from networks to server hardware and operating systems, you may feel overwhelmed and have no idea where to start. With that in mind, let’s take a look at some tips that’ll take you by the hand into the world of virtualization.
The key to successful virtualization is to not virtualize too much too quickly. Choose one or two items you’d like to test out, and then give it a go. By only focusing on virtualizing a few assets, you’ll be able to accurately measure how much your business is benefiting from virtualization.
Once you’ve decided to make the jump into virtualization, here are a few tips to keep in mind.
On the other hand, if you’ve been thinking about buying a new server, it may be smarter to consider getting a virtual server instead since the need is already there.
It’s been reported that one company saved $4 million in hardware expenses through virtualization. However, they lost $52 million for not remaining in compliance with the software licenses.
You can virtualize many physical assets of your business besides servers. This includes applications, laptop hardware, operating systems and more. All the virtualization process does is deliver these assets to you via the internet instead of having the physical product in your office. So if the server virtualization doesn’t work for you, maybe virtualizing another asset will.
Or it could simply be that your IT service provider is the real problem. Maybe you haven’t found the right virtualization vendor that works best for your business. The only way you’ll ever find out is if you don’t give up the first time you encounter a failure.
For more information about virtualization and how to effectively integrate it into your business, contact us today.